AI training

AI training for executives and marketing teams.

Teach your team to build with AI and run without it. We've trained more than 2,000 people in e-commerce and digital marketing, at our school LITS and at Tec de Monterrey. Every format ends with your team's own ideas scored, so the training turns into decisions.

Executive workshop: AI with a return

For: Leadership and marketing leads, up to 15 people

Length: 4 hours, at your company

Starting price: From MXN 75,000 + IVA

Outcome

Your top 10 AI ideas scored: 3 to cut, 3 to build

Outline

Where AI money goes and what it returns
Where Google's, Meta's and ChatGPT's AI get it wrong, and who pays
The scorecard, live, on your own ideas
A 20-minute demo of building with AI and running without it
Your cut, keep and build list

Program: Build with AI, run without it

For: Marketing, e-commerce and operations teams, up to 20 people

Length: 4 sessions of 3 hours

Starting price: MXN 220,000 + IVA

Outcome

Each participant ships one working automation

Outline

Session 1: the scorecard, and picking a task
Session 2: using an AI assistant to write the rules and scripts
Session 3: data in and out (ad platforms, spreadsheets, forms, email, CRM)
Session 4: run cost, testing and handover; each person shows a working automation

AI keynote: You don't need AI for everything

For: Events, associations, company all-hands

Length: 45 to 60 minutes

Starting price: From MXN 40,000 + IVA

Outcome

A clear way to tell where AI pays, and a room that asks better questions

50% to book the date, 50% on the day. Travel outside Mexico City billed at cost. Prices in Mexican pesos plus IVA.

Open cohort, 2027

Six weeks online for managers and professionals, ending with one automation built. In preparation; leave your email to hear first.

Join the waitlist

Before you sign your 2027 AI renewals, check what's paying off.

Thirty minutes, no slides: what you pay for AI today, what it returns and what's up for renewal.

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